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Leslie Loftis's avatar

Promotional emails. Often when I purchase something from a new website, I will start getting two or more promotional emails a day from that company. It is excessively annoying and often leads me to open the third or fourth email looking for the unsubscribe button, which is not the engagement I think they want, but it is what the algorithm seems to be measuring. Also, they might be reading every preview open from email apps as an actual open. My use of Evite and PaperlessPost suggest that might be the case. So the companies think they are getting positive engagement from these bombardment campaigns while they are actually alienating new customers.

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Gerard Ritsema van Eck's avatar

Recipe times are always insanely optimistic. I don't know anyone who can actually match them outside of professional chefs.

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